In 2014, Sigrid Bruton brought her long-held vision to life by establishing her own boutique in the iconic Hudson Surplus Shop near Langstrasse. Recognizing the gap in the market, she aimed to extend the store’s straightforward and timeless selection to cater specifically to women, a pioneering move in Zurich that remains unparalleled to this day.
Remaining true to her concept, Sigrid continued with Bruton & Hudson Woman. In 2016, the store expanded, prompting a relocation to Josefstrasse 22. The new interior radiates the owner’s personal style — charming, adorned with 1960s metal lamps, an antique counter from Appenzell, and snapshots from her ventures through Parisian flea markets.
At Bruton & Hudson, the emphasis is on creating an atmosphere where women feel comfortable. The store offers a dedicated, cozy fitting room, akin to a home environment. Sigrid Bruton’s commitment to selling only labels she wholeheartedly supports takes her to trade fairs in Paris, Copenhagen, Florence, and beyond each year. Fair and sustainable production, lived traditions, classic craftsmanship, exceptional quality, and high wearability are non-negotiable values for Sigrid Bruton.
The curated selection at Bruton & Hudson seamlessly blends traditional leisure and workwear labels with Nordic minimalist brands and emerging designers. It stands as a testament to style, practicality, and a personalized touch. For women who relish experimenting with style juxtapositions and view fashion as an adventure, Bruton & Hudson is the go-to destination. Fair production practices, genuine craftsmanship, wearability, and personal assistance are as significant to them as the stress-free shopping experience in the meticulously maintained store, crafted with love and attention to detail.
Featured Brands: Girls of Dust, Nygårdsanna, Andersen-Andersen, Danton, Soeur, Barena Venezia, Hansen Garments, Jan Machenhauer, Jo Gordon, Harley of Scotland, Mackie of Scotland, Fisherman out of Ireland, Vetra, A Piece of Chic, Maglificio G.R.P., Howlin’, Manifattura Ceccarelli, Merz b. Schwanen, K.O.I, Saint James, Royalties, Orcival, Hartford, Stetson, Red Wing Shoes, Paraboot, Shoes like Pottery / Moonstar, Hestra, Croot’s England, Bleu de Chauffe, AnonymousIsm, Rivieras, Novesta, Chamula, Dragon Diffusion, Komono, Monokel Eyewear, Brador, FlowerMountain
- Where: Josefstrasse 22, 8005 Zürich, Switzerland
- Online: https://bruton-hudson.ch
- Follow: @burton_x_hudson