About AMONT · Paris / International
Read the terrain. Move with intent.
AMONT is a founder-led agency helping fashion, lifestyle, sport and outdoor brands make stronger physical retail decisions, then carry them through.
We connect three disciplines too often separated: Paris venue access, retail intelligence and distribution. The result is fewer options, clearer trade-offs and practical follow-through from direction to execution.
The right space, market or door is rarely found by looking at more. It is found by understanding what matters earlier.
Selected collaborations
The idea behind the name
Upstream is not a slogan.
It is the operating position.
One line of thought · Three ways to act
Direction and execution stay connected.
Each discipline can work independently. Together, they create a coherent path from where a brand should be to how it gets there.
Filter markets, retailers and signals before resources are committed. Choose where to focus.
→ 02 DistributionTurn direction into target doors, sequencing and commercial action. Deploy with discipline.
→ 03 VenuesPut the brand in the right physical environment and handle the practical details. Execute cleanly.
→Pioneer Mindset
Explore first. Validate fast.
Commit with discipline.
Small by design, direct by default. Written scopes, realistic timelines and practical follow-through keep every move close to reality.
Read before assuming
Budget, timing, access, market context and operational constraints are considered before recommendations are made.
Reduce the noise
Long catalogues and weak signals are replaced by fewer, stronger options built around the actual objective.
Stay through delivery
Clear next steps, direct communication and hands-on support keep decisions moving into execution.
Founder-led · Small by design
Strategy stays connected to delivery.
AMONT is led by Anselme Eberhart, a hands-on operator with more than 15 years of experience across wholesale distribution, commercial development and showroom execution.
He built and managed French distribution for RETROSUPERFUTURE and co-ran a sales agency supporting premium brands across an established international wholesale network.
AMONT remains deliberately close to the work: honest conversations, written scopes, realistic timelines and disciplined delivery. If we can help, we explain how. If we cannot, we say no quickly.