VANCOUVER RUNNING COMPANY

Founded in 2015 by the passionate duo, Rob and Becky Smith, Vancouver Running Company emerged as a celebration of the breathtaking urban and natural landscapes integral to the running experience. Going beyond the conventional running company model, their vision was to establish a brand that cherished post-run camaraderie as much as personal achievements. This unique approach aimed at cultivating a community grounded in friendship and shared stories.

In 2021, Vancouver Running Co. embraced a new chapter with the inclusion of partner Nick Lo, an avid runner and visionary known for his success in building Myodetox’s presence in Vancouver. This partnership injected a fresh and forward-thinking perspective into the company, underscoring its commitment to growth and innovation within the running industry.

Looking forward, Vancouver Running Co. is poised to lead the running retail industry through its next phases of evolution. The primary focus remains on fostering a diverse and equitable running community, coupled with the creation of distinctive running experiences and collaborations with top brands. The company’s overarching purpose is crystal clear – to bring happiness to every individual identifying as a runner, with the understanding that forward movement automatically integrates you into this inclusive community.

Nestled in Kitsilano, Vancouver, the retail space of Vancouver Running Co. serves as a visual ode to the beauty of the Pacific Northwest. Meticulously remodeled to capture the essence of the surrounding landscape, the store provides a bright and inviting environment, offering runners not just quality gear but also an immersive sense of belonging within the community.

For those eager to join this vibrant running community, Vancouver Running Co. organizes weekly Strava-organized road and trail runs, accommodating various distances and abilities. The inclusivity of these runs is highlighted by strategically placed run leaders at the front, middle, and back of the group, ensuring that no participant is left behind.